Tuesday, December 9, 2008
How to Promote Your Home Business by John McLain
I’m excited to be part of the blog tour for a new book called How to Promote Your Home Business: Free Easy and Low-Cost Ways to Market Any Enterprise by John McLain
This book comes at a perfect time when home-based businesses are on the rise due to problems in our economy. This book is a goldmine of facts to support any home-based business owner, including writers.
I have been a home-based business owner involved in direct sales for the past ten years, so I was interested to see how John McLain’s book might help me. Would it have anything I hadn’t already learned in the past ten years? I must report that YES it does! McLain covers everything from press releases to trade fairs to websites in his book. He writes in a succinct and interesting way to excite and motivate his reader to have a successful business.
At just over one-hundred pages, this book is a quick read to get you started and moving towards success in your home business, no matter what kind of business you are running I’m confident you will find helpful information just for you.
One part of this book I was particularly interested in was all about press releases. I had learned the basics of writing a press release from writer’s conferences I had attended but have not yet tried my hand at it. After reading McLain’s tips, I feel more up to the task and believe I will be able to write a more effective release and direct it to the right people. I’m looking forward to trying more of McLain’s useful tips for my Story Time Felts business and for my book which will be published in June 2009 on coping with miscarriage.
How to Promote Your Home Business is a great tool for any business owner, so go ahead and jump in and use his tips and techniques to take the steps to success.
You may visit John McLain’s blog www.promotehomebiz.blogspot.com for more great info on this subject.
John has been in the promotion business for the past 12 years. He's run two successful businesses from home: one a national media consulting firm, the other a web-writing and design business. He's published books, including How to Promote Your Home Business, a novel and completed a screenplay. The first 10 years of his career he was a newspaper reporter and editor, then a magazine editor in San Francisco, an ad copywriter, a news director for two universities, and a specialist in national media placements for colleges and universities. Today he continues to write books and do some publicity consulting for companies.
You can purchase this book at Amazon, just click here Or at Strategic Book Publishing, click here